Funding secured for major West London new homes project 

Posted 15 July 2014 by Keith Osborne

A new development of 152 new private rental homes in Acton, West London, will be developed by mid-market specialist developer, HUB, after funding was secured for the scheme.

The £43.5m Victoria Square project will provide a mixture of one-, two- and three-bedroom apartments and is part of the Acton regeneration scheme being led by Ealing Council.

Tim Barlow, founding partner of HUB, comments: "We're extremely proud of our plans for Victoria Square, which has been designed to provide a new standard of private rented home in the capital - with all the extra space needed to forge a real sense of community within the building."

On completion, Victoria Square will be held within a UK residential investment strategy managed by Alex Greaves, which launched last year and has attracted a number of national and international investors.

The development has been specifically designed for the rental market by HUB and Newground Architects, including plans for a manageable and sustainable building in keeping with the Mayor of London's vision for well-designed and managed private rental homes.

Barlow adds: "The Mayor's housing strategy clearly articulates that London needs more homes for middle-income Londoners - but this should not mean cutting back on design quality or innovation. Victoria Square is an example of what conscientious, design-led development can provide for London's renters."


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